Poppypreneur
The Ironwood Collection
Strong & Stylish
Furniture Should Feel Solid
Not Disposable. Not Compromised. Not Mass-Produced.
Built Different — On Purpose
Every piece in the Ironwood Collection is designed, welded, finished, and assembled by hand in the United States using real steel and real wood.
No shortcuts.
No overseas factories.
No compromises made for shipping efficiency.
Just industrial-grade materials shaped into modern, minimalist designs that look clean — and feel unbreakable.
This is furniture that doesn’t apologize for being strong.
Walk into a room furnished with flat-pack shelves and particle board, and you can feel it.
Things don’t line up quite right.
The hardware feels flimsy.
The design looks good… until you touch it.
The Ironwood Collection was created for people who want more than that.
More strength.
More intention.
More pride in what’s mounted on their walls.
Introducing the Ironwood Collection by Poppypreneur
The Ironwood Collection (And What’s Coming)
The collection begins with two core designs:
▸ Hidden Storage Floating Shelf
A clean, modern shelf with a concealed steel compartment built directly into the structure.
Invisible when closed. Solid when needed.
▸ Two-Tier Ironwood Shelf
A bold, architectural statement piece.
Layered storage. Strong lines. Visual weight that anchors a space.
Each piece is designed to stand on its own — and work together as part of a growing system.
More designs are coming.
And customers will help shape what’s built next.
Why Ironwood Isn’t for Everyone
Let’s be clear:
If you’re looking for the cheapest shelf possible — this isn’t it.
If you want something disposable — this isn’t it.
If you’re okay replacing furniture every few years — this definitely isn’t it.
Ironwood is for homeowners who:
Care how things are made
Want furniture that feels permanent
Appreciate modern industrial design
Are tired of “assembly required” disappointment
Built by Hand. Built with Pride.
Every Ironwood piece is handmade in a veteran-owned/operated shop.
LIMITED EDITION ALERT:
Not sure how long each design will be available, but don't miss out while they are here
Choose your size. Pick your finish.
And get your Ironwood Design today.
Frequently Asked Questions ?.
Top FAQ + answers for your hidden-storage floating shelf, based on real buyer concerns and common floating-shelf questions.
What sizes are available and how big is the hidden storage area?
16" shelf = O.D. (outside dimensions) 9"depth x 16" width x 4.5" height, hidden storage dimensions = 7.5" depth x 12.75" wide x 2.5" height
20" shelf = O.D. (outside dimensions) 9"depth x 20" width x 4.5" height, hidden storage dimensions = 7.5" depth x 16.75" wide x 2.5" height
24" shelf = O.D. (outside dimensions) 9"depth x 24" width x 4.5" height, hidden storage dimensions = 7.5" depth x 20.75" wide x 2.5" height
Can I style the top of the shelf with décor?
Absolutely. Use it like any standard floating shelf — books, picture frames, plants, or décor. Just balance the weight and avoid overloading.
How does this floating shelf mount to the wall?
This shelf uses a hidden bracket system that mounts into wall studs — nothing visible shows on the outside. That hidden support makes the shelf look “floating,” while carrying the weight securely.
Does it come with all mounting hardware?
Yes — all required hardware is included.
Do I need to mount it into studs? Can I use drywall anchors instead?
For safety and longevity — yes, mount into at least one stud if possible.. Drywall-only anchors are included and rated for 50 lbs if a stud is not accessible in your situation.
Where are these shelfs made
All products are made by me in my Oklahoma shop. 100% American made
What kind of load / weight can this shelf hold?
When properly mounted into studs and using heavy-duty hidden brackets, these floating shelves can hold 50 lbs of weight — more than basic shelves with brackets. Actual load capacity depends on mounting installation.
Is the hidden compartment visible from underneath?
No. The design conceals the compartment so it looks like a solid floating shelf. Unless someone knows it’s there, it goes unnoticed.
What tools do I need for installation?
A drill, level, stud finder, measuring tape, and screwdriver. Installation is straightforward if you’ve hung shelves before, but take your time to ensure accuracy.
What is this shlef made of
The slides and mounting braket are metal and the shelf itself is made of pine wood
How long does installation take?
Most customers finish in 10–20 minutes. The key is marking stud locations and leveling the hidden bracket before tightening screws.
